Next week, I’ll be presenting at IBPA’s Publishing University in Portland, Oregon. While I speak to groups of authors and publishers on a regular basis, IBPA marks something new for me. For the first time, I’ll be conducting a full-day workshop for those looking to expand their online presence.
During the workshop, attendees will learn about online publicity, social media, email list building, developing a platform, and more, all with an eye toward creating a successful and sustainable plan. Throughout the course, attendees will build their own digital marketing and publicity plans, leaving empowered to to implement those plans when they return home. Think of it as a bootcamp of sorts.
Sessions include: 3 steps for building an online platform; elements of a successful and professional website; tips and tricks for building a mailing list; creating a successful social media strategy; DIY online publicity; and the crucial “100 Days to Launch”. And there will be plenty of time for networking and Q&A.
There’s still time to sign up and join me on April 6. You can find more information and sign up here. And if you can’t make it to Portland, but are interested in a full-day workshop for your group or organization, send me an email.